Podcasting Sustainability How To Make Your Podcast Last

It’s exciting and easy to create your podcast, just like so many other podcasters out there. If you look around, however, most of these homemade internet radio programs fizzle out after just a few episodes. Here are tips on how you can sustain your podcast so that you can gain more listeners and higher advertising revenue opportunities.

Tip 1: Choose a topic narrow enough to be interesting, yet broad enough to develop into several episodes.

True, you can choose to talk about anything and everything, but that will limit your listenership. Imagine what will happen if only certain episodes appeal to a select few? People will not subscribe to your podcast if only a couple of episodes are interesting.

So choose a niche topic. For example, how to speak Tagalog.

You can develop that niche topic into several sub-niche topics. This way, you will have a lot of material for future episodes. For example, learn to speak Tagalog in the following situations: at school, in the hotel, at a restaurant, at the movies, and so on.

Tip 2: Ask your listeners for future episode topics.

In your podcast, provide a voicemail number and email address where your listeners can send their suggestions for future topics. They will appreciate the chance to be heard, and will gamely come up with a gaggle of ideas. It will also make your podcast more fun to listen to if you greet your listeners by name and thank them for their suggestions.

Tip 3: Go out and interview people.

When you interact with other people, you will experience a new flow of ideas. Ask their permission first before recording your interview.

As an added bonus, your podcast will provide a pleasingly varied listening experience because the ambient sounds of the interview place will help bring color to your podcast: the hubbub of a coffee shop, the strains of carnival music in the background, the rumble of buses while conducting your interview near a bus station.

When you bring a richer feel to your podcast, you also create that effect in you. You are then rejuvenated and inspired to continue creating more episodes, because new places and new people will fire up your creative juices.

So get out of your sterile computer room, meet friends, and gain inspiration. If you do all these, yours will be a podcast that not only grows, but also lasts.

Copyright © 2006 by Manuel Viloria. All Rights Reserved.

You have permission to publish this article in its entirety electronically, in print, in your ebook, or on your web site, free of charge as long as no changes to the text or hyperlinks are made and you include my byline, copyright, and this entire resource box. Please notify me of publication by filling up the contact form at http://www.viloria.com

Thank you!

Manuel Viloria is your Friendly Multimedia Internet Publishing Coach. Since you’re interested in making productive and profitable use of the internet through ebook marketing, podcasting, videoblogging, or streaming audio and video, discover the secrets for free when you visit his site at http://www.viloria.com today!

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“Podcast” Has Been Chosen as the Most Popular Word of 2005

Podcasting slowly crept into the vocabulary and the internet marketplace in 2004 as the birth of the home radio show, where people can play music and talk about any subject they want with no rules and no regulations.

Later in 2005, Jeff Mills, author of the popular e-book, “Podcast Secrets Revealed” predicted “Podcasting” would be the most popular trend of 2005, just like “blogging” was in 2004.

As he was sitting in a Burger King restaurant, in late 2004, he first saw the word “podcast” in print in a USA Today newspaper.

It was an article about the GodCast Podcast, and how people were taking the messages of the Scriptures and sending an audio mp3 through the internet in an RSS feed that could be downloaded with enclosures and automatically put into your PC or favorite mp3 listening device, ALL AT ONCE.

For the non geeks, what that means is that audio files were automatically able to be downloaded and listened almost as easily as downloading mp3 files from any popular mp3 music site. Cool stuff!

What happened next was that in 2005 EVERY major news program, talk show, or superstar musician got into podcasting, or sending their audio content through their own home grown RSS feeds right into people pc’s and mp3 players.

Then iTunes and Yahoo got into the podcast business over the summer of 2005 and podcasting went main stream.

User’s mp3 players were suddenly filled with Rush Limbaugh, ESPN, Tech TV, talk shows, new music shows, even porn/sex shows, and many other mainstream media programs were sending out audio mp3’s to their loyal fans for free and people were filling up their iPod gigabytes faster than you could say “podcasting revolution.”

It has been a wild year for the word “podcast” and when you type it currently, at the time of this writing, into Google.com, “podcast” now has over 81,300,000 sites linked to that word.

Because of this the popularity of Podcasting in 2005, Erin McKean, editor in chief of the New Oxford American Dictionary, said: “The word has finally caught up with the rest of the iPod phenomenon.”

According to the New Oxford American Dictionary, “Podcast” is now the word of the year!

Right on the heels of Podcast making the word of the year, Yahoo quietly launched a new search function to try to corner the AUDIO search market.

As people were doing their last minute shopping and frantically getting ready for the holidays, Yahoo added a new search tab on their popular search menu called, “Audio.”

A Yahoo spokesperson said, “I wanted to spread the word that we’re turning up the volume a bit on audio search by adding a new “Audio” tab to the Yahoo! Front Page. Since launching Audio Search in August, user response has been great; proving yet again that the Web wants its audio. So, it is time that a larger audience gets to enjoy the sound”

Whatever Yahoo isn’t indexing with its Audio Search can be submitted by the creators of audio files, so podcaster, you may want to quickly get your shows listed in there, and gain top spots, while the gettin’s good.

The company wrote a Media RSS specification that accompanied the debut of Audio Search. This spec better supports multimedia content; Yahoo also uses it for Video Search.

What is already on the radar for 2006?

Self produced video shows, like TV stations, will crop up all over the internet, as people begin to broadcast their own video/tv shows and play them on media players like the iPod Video Player and other devices. Google is paving the way for video, by allowing people to do searches for videos right from their search box.

iTunes is coming along quickly too, with Video Podcasts which might be a misnomer, but the arrival of the video podcast show is now here too.

Video Blogging or Vlogging is my prediction for the most popular word in 2006.

Jeff Mills is a former Youth Pastor of 9 years, who is now a full time internet information entrepreneur, book author, speaker, sales coach, and also an avid traveler.

Jeff has passionately pursued seeking the best aways to create podcast shows and is the respected author of the popular e-book, http://www.podcastsecretsrevealed.com.

At http://www.podcastsecretsrevealed.com, one will learn step by step what a podcast is, how to listen to one, how to make one and even how to make money from one’s podcast show.

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Work at Home Moms (WAHM’s) and Podcasting

The biggest challenge for any work-at-home Mom is to present their business in a professional manner to potential clients or customers. On a daily basis, WAHM’s strive to present a positive image of themselves and their business.

How can a work-at-home Mom promote this positive image? A great way to accomplish this goal is through podcasting. It has been said that the greatest advertising for any business is positive word-of-mouth. The best way to accomplish this goal is with podcasting because it gives you a voice.

Podcasting allows WAHM’s to share their expertise, knowledge and even personality with potential clients. If you decide to podcast, you will be promoting your business in the best way possible.

When a possible client or customer listens to your podcast, they will hear your voice. As a result, they will develop a bond and trust in you over time. Subsequently, this will build more customers for your business.

When you are doing your podcast, don’t be afraid to share too much knowledge. If you hold back information, this could potentially hurt you and the image that people will have of your business. Your potential customers or clients will judge you based on the information that you share in your podcast. Thus, the most important element is to share valuable information.

An important element to keep in mind is that your podcast should not be an entire commercial for your business. If you do this, people will be turned off and they will turn off your podcast. You should strive to share helpful information with your audience. As a result, they will appreciate your sincerity and integrity. It is perfectly acceptable to share all of your business and contact information with your audience at the end of your podcast.

As a work-at-home Mom who is podcasting, you will build positive name recognition within your particular niche. The audience will look to you as an expert within your particular field. Consequently, this is the greatest promotion for any business.

The ultimate goal is to stand out above your competition. Is your competition podcasting? They are probably not podcasting and don’t realize the tremendous positive impact that this could have on their business.

When you record your podcast, it is imperative that you don’t have any background noises (children, pets, television, radio, etc.) This could potentially distract your listeners and they might turn your show off. Your goal is to present the best possible image that you can to potential clients.
As a WAHM, professionalism is critical to your success. Podcasting can be the greatest element for your business if it is done in the appropriate manner.

If you take the necessary steps to produce a professional podcast with valuable information, you will see an increase in clients and customers over time.

About the author: Patrick Curran is a professional disc jockey that has worked at both FM and AM stations. He shares his expertise and knowledge so that anyone can produce a professional podcast that will equal of the quality of shows you hear on your favorite radio station.
Please visit: http://www.radiosecretsforpodcasting.com

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